We’re well into the shopping season and if you haven’t started utilizing Checkout on Instagram this is a great time to do so! Checkout makes it quick and secure for you (and your customers) to buy the products from your Instagram account without ever leaving the...

Product Catalog The Deets: Product tags This is how your tags will display on feed media. Users can tap on tags to see the Product Detail Pages. Product Images The first image in your PDP carousel will be those you add via Catalog Manager. Product Details Page All information for your product...

Building Confidence When you develop content and creative that helps your followers get to know your products it makes it easier for them to buy. Three ways to encouraging purchase: 1. Try on the product and provide styling tips 2. Address sizing and fit. 3. Use questions in stories to...

Strategic Toolbox Instagram is at the intersection of community and culture and so are the best marketing strategies for Instagram shopping. Try aligning with cultural moments, collaborating with the creators people love or creating your own brand moments to engage shoppers. Shopping with creators Drive discovery with new...

Girls Who Code is on a mission to close the gender gap in technology and to change the image of what a programmer looks like and does. Girls Who Code has been leading efforts to close the gender gap in tech for seven years. Our work...

Together, We Rise. LA WED is produced by the Mayor's Office of Community Business in partnership with WED | Women's Entrepreneurship Day, with support from FOUND/LA, the Wurwand Foundation's initiative to support local entrepreneurs, OneWest Bank, and Opportunity Fund. Women’s Entrepreneurship Day is a celebration of women...